Articles
Simmunicate's Top 10 reasons for having a website
1. To Share Information
2. To Sell
3. To Collect Customer Feedback
4. To Manage Data
5. To Make Changing Information Available Quickly
6. To Deploying Newsletters
7. To Expand Your Business
8. To Serve Your Local Market
9. To Reach A Specialized Market
10 . To Expand Your Business' Profile
Read more>>
2. To Sell
3. To Collect Customer Feedback
4. To Manage Data
5. To Make Changing Information Available Quickly
6. To Deploying Newsletters
7. To Expand Your Business
8. To Serve Your Local Market
9. To Reach A Specialized Market
10 . To Expand Your Business' Profile
Read more>>
Simmons + Communicate = Simmunicate
Strategy + Architecture
We prefer to look at the big picture before diving into the production process. Establishing your goals up front will help steer the rest of the project in the right direction. That's why we value strategic thinking in all of our projects, large or small. When thinking strategically, your website, mailing campaign, marketing objectives, print collateral and identity all work in unison to achieve the same results. Before we start on a website project, we also take the time to develop your site's information architecture. This helps visualize the user experience and to catch any pitfalls ahead of time.
Design + Continuity
Simmunicate focuses on results-oriented design. Whether we're designing a print brochure, website, or your company's brand, we focus on the overall strategy and goals of the project first. We specialize in integrated marketing, bridging different design mediums so that they look the same and work together towards a common goal. We make sure our designs not only look great, but work towards making your business succeed. Our print projects include brochures, ad campaigns, direct mail pieces, tradeshow booths, and more.
Our branding projects cover a wide range of organizations including corporate, non-for-profit, and consumer-based logos.
Development + Results
Simmunicate promotes measuring results. We can help setup the reporting solution that works best for you. Tracking the effectiveness of your online and offline campaigns helps you determine where to allocate your budget. Tracking your page views, the paths your users take through your site, and where your users are clicking dramatically helps inform future decisions related to your website design.
You need a website?
“If it ain't broken don't fix it”, a well known saying. These words perfectly illustrates one of the main mistakes you can make of web design.
"Why?" You ask.
The answer is simple, every company or business entity is a natural evolution in the market. Need a website should come as natural in this evolution, and at the same time to complement your marketing strategy. If your company can not afford to turn to a professional web design service, better postpone. If your website does not meet quality standards which quality is the product / your company will not benefit, just the opposite.
Be sure you know what kind of website you need
Internet environment and development to make possible the explosive web design agencies to offer an extremely wide range of services: shops online presentation websites, information portals, etc...
Each of these products have common parts but at the same time are very different from one another. Starting from this premise, carefully analyze your needs across the street from the website that you wish.
For an example; a company ABC sell musical instruments, products are relatively light / small, logistics costs are easily borne by the company. Prices are fixed and not subject to possible further negotiations with the client. Every customer has access to the products ordered within 2 days of completing the order, which in turn is extremely easy.
Here are some of the essential conditions to open an online store.
Imagine now a company that sells industrial equipment. On a superficial analysis you could say that this company needs an e-commerce solution. Products can be bulky / heavy, and as a direct result logistical costs are high and usually covered by a contract with a third party. Basically they can be included in the price of the product without affecting the gain margin of the company. The products are relatively expensive and can be easily subject to further negotiations.
Only a few of the reasons why a website presentation would be more appropriate for this company.
Trust web design company you have chosen
Ideally, you choose a web design company based on its portfolio after a discussion in principle with its manager. Once you have chosen, however, trust company web design. Apply the same principle he applies to overhaul a car. I do not think there is someone to explain how to clean the carburetor. These shares are subject implicit confidence we have in the driver. That does not mean your feedback across the street from the website is not important. On the contrary.
At the same time, take into account that your website is more important to please your customers is more important than you will like it.
It's OK to ask "I want to go first user attention on the related news. It's OK to ask "I want the news section to be on red background. The designer will know how to create contrast between the news section and the rest of the site providing access to the same guiding users' attention. But if you impose red, limiting his choices for the theme designer colors of your site. Force designer in a specific direction unless you are absolutely sure this is necessary.
Do your homework - Do your homework
Ok. Ok. We chose a web design company. What next? Establish exactly what information to include your website. Take a customer focus group to determine their needs vis-a-vis the web. Only after you have all the materials and site structure is clearly defined, you can request web design company to start work on site. Development period and costs will increase if the end of the project for example you see that you need a way of "news". Web design company needs to know these things before starting the development project.
Provides constant feedback on progress of the project period
The item you very much for clear communication between you and web design company. During project development can occur a number of problems / disadvantages that you need to send designers. "Navigating the shopping cart module is not very intuitive." Ineffective communication is one of the common mistakes that cause major delays in the development of a project. Usually, the first step, web design company will give you a mock up of the site. After mock-ups for internal pages. Then the interaction between them and the main page, etc..
Pay attention to each step that are unclear. In essence communicate clearly and effectively. Things go smoothly after this.
"Why?" You ask.
The answer is simple, every company or business entity is a natural evolution in the market. Need a website should come as natural in this evolution, and at the same time to complement your marketing strategy. If your company can not afford to turn to a professional web design service, better postpone. If your website does not meet quality standards which quality is the product / your company will not benefit, just the opposite.
Be sure you know what kind of website you need
Internet environment and development to make possible the explosive web design agencies to offer an extremely wide range of services: shops online presentation websites, information portals, etc...
Each of these products have common parts but at the same time are very different from one another. Starting from this premise, carefully analyze your needs across the street from the website that you wish.
For an example; a company ABC sell musical instruments, products are relatively light / small, logistics costs are easily borne by the company. Prices are fixed and not subject to possible further negotiations with the client. Every customer has access to the products ordered within 2 days of completing the order, which in turn is extremely easy.
Here are some of the essential conditions to open an online store.
Imagine now a company that sells industrial equipment. On a superficial analysis you could say that this company needs an e-commerce solution. Products can be bulky / heavy, and as a direct result logistical costs are high and usually covered by a contract with a third party. Basically they can be included in the price of the product without affecting the gain margin of the company. The products are relatively expensive and can be easily subject to further negotiations.
Only a few of the reasons why a website presentation would be more appropriate for this company.
Trust web design company you have chosen
Ideally, you choose a web design company based on its portfolio after a discussion in principle with its manager. Once you have chosen, however, trust company web design. Apply the same principle he applies to overhaul a car. I do not think there is someone to explain how to clean the carburetor. These shares are subject implicit confidence we have in the driver. That does not mean your feedback across the street from the website is not important. On the contrary.
At the same time, take into account that your website is more important to please your customers is more important than you will like it.
It's OK to ask "I want to go first user attention on the related news. It's OK to ask "I want the news section to be on red background. The designer will know how to create contrast between the news section and the rest of the site providing access to the same guiding users' attention. But if you impose red, limiting his choices for the theme designer colors of your site. Force designer in a specific direction unless you are absolutely sure this is necessary.
Do your homework - Do your homework
Ok. Ok. We chose a web design company. What next? Establish exactly what information to include your website. Take a customer focus group to determine their needs vis-a-vis the web. Only after you have all the materials and site structure is clearly defined, you can request web design company to start work on site. Development period and costs will increase if the end of the project for example you see that you need a way of "news". Web design company needs to know these things before starting the development project.
Provides constant feedback on progress of the project period
The item you very much for clear communication between you and web design company. During project development can occur a number of problems / disadvantages that you need to send designers. "Navigating the shopping cart module is not very intuitive." Ineffective communication is one of the common mistakes that cause major delays in the development of a project. Usually, the first step, web design company will give you a mock up of the site. After mock-ups for internal pages. Then the interaction between them and the main page, etc..
Pay attention to each step that are unclear. In essence communicate clearly and effectively. Things go smoothly after this.